View Trends Over Time - Delivery Rate Trends

If you've been at the email game for some time now (months or even years), it can be valuable to check in on your delivery rate trends. You are in luck - this is available in the Delivery Rate Trends report in the Mailing Summary Report.

Steps

Navigate to Mailings > Reports > Mailing Summary Report or navigate to Mailings > View Mailings > click on Reports in the upper right corner. Once you have done so, you may follow the steps to filter the exact mailings you are looking to report on.

Click the View Reports tab

Expand the Answer Marketing Questions open in the Reports panel

Select Delivery Rate Trends

Immediately, you will see a summary of delivery, open rate, click rate, and mobile opens in the Mailing Summary Report. The data can be scaled by week, month, quarter, or year:

Share Your Insights

To share this information, simply click the icon at the bottom of the report and select the file format you'd like to export.

Special Delivery!

Not only are you able to track how well you are sending, but you are able to determine how engaged your audience is. Are there things you could do to raise these numbers?