A “Send This Mailing to a Friend” button or link allows your subscribers to forward a message without losing or compromising the original rendering of the mailing. It also allows you the ability to capture the email address that the subscriber forwards to! Setting this up in your email is a two part process.
Navigate to Mailings > Templates and either create or edit a template
Highlight the text or image that you would like to link to a Send to Friend form
Click the Insert Hyperlink toolbar button
Select Send to Friend Link in the Hyperlink Type menu
Click the Insert Hyperlink button to finish the process
You may also choose to add your Send to Friend link in the actual mailing (rather than in your template). If this is your preference, you must put the following code in your template where you wish for the “message from a friend” to be placed: %%SAF_MESSAGE%%
Where %%SAF_MESSAGE%% is located in the template is where the default note, or the note that the sender writes to his/her friend, appears.
Note: Wherever you decide to add the link, don’t forget to update the text version!
For templates, hover over your template name and select Text.
Select Recreate Text Template
Enable Send to Friend in a Template
Navigate to Mailings >Templates > View
Find the template you want to apply the feature to, hover over the icon to the left of the template name, and select Properties
Check the Use Send-to-Friend box triggering the Properties box to expand
Complete the Landing Page and Message to Friend fields and specify the message font.
With Send to Friend enabled in your Template, you'll never have to remember whether to enable this feature or not - it will always be there for you!
One Last Thing
Please note that Send to Friend Links are disabled in the online version of your mailing!
Check out the Mailing Activity Report
Make sure to monitor the use of Send to Friend by your subscribers by using the Send to Friend sub-report within the Mailing Activity Report! Check out the related articles to learn more!