How to Test Personalizations
Using personalization fields in your mailings is an inviting way to increase engagement. If you want to look at the personalization values that your subscribers see, you can use the personalization test . Let's take a look!
Send to Winner
Mailing Designer 2 (MD2) features a Send to Winner option when you’ve enabled A/B testing in a mailing ( MD2 > Options tab > Envelope tab).
The A and B versions are sent to a percentage of the subscrib...