Personify360 IPM

Articles

Personify360 IPM Overview
Integrated Preference Management (IPM) for Personify360 allows your subscribers to manage and update their own email preferences. Their current preferences are displayed in real time, and any changes to the associated form are updated in both Person...
Personify360 IPM Add Interests to a Customer Record
Adding interests to a customer record in Personify360 allows you to associate a subscriber with that particular interest. There are two different interests in Personify360 that you can link to a subscriber: demographic codes and opt-in interest a...
Personify360 IPM Add Interests to a Form
An interest is a way to organize subscribers into a specific group in Informz. For example, you frequently use interests to denote subscription preferences for your subscribers. These are found on a subscription management web form allowing them t...
Personify360 IPM Create Interests
Personify360 IPM Interests can be created in the Demographic area or in the Opt-in Interest area. Because Informz works with both areas, it is up to you to decide where you wish to establish these interests. Steps Creating Demographi...
Personify360 IPM Interest Management in Informz
When you've set up your Opt-In and Demographic Interests in Personify360, Informz pulls these interests into its database. There is a small amount of initial work that your Informz Admin must complete to make these interests available. Once avai...