Opt-Outs as Interests
Opt-outs allow your subscribers to stop receiving a specific type of mailing you send from your Informz account (rather than universally unsubscribing from all of your mailings - note that you always need to include a universal unsubscribe link!)....
Opt-Out information is a critical component when it comes to understanding your subscriber base. Informz offers information about all your opt-outs to ensure that you are on top of this data.
Navigate to Subscribers >...