Mailing Activity Report

Articles

Mailing Activity Report (MAR) Overview
If there is only one report to know in Informz, it’s the  Mailing Activity Report (MAR). Every time you send a mailing, Informz creates a corresponding report with the metrics for that mailing. While you may be eager to se...
Mailing Activity Report - Key Metrics Tab
If there is only one report to be familiar with in Informz, it's the Mailing Activity Report. Every time a mailing is sent, a corresponding report is created with the metrics for that send. It's best time to allow for 24 to 48 hours to elaps...
Mailing Activity Report Details Tab Overview
The  Details  tab of the Mailing Activity Report (MAR) shows both subscriber-level and related non-subscriber reports. Here, you'll find categories and subcategories that filter your report into useful sections. Let's look at ...
Mailing Activity Report - Email Client Type
Knowing the "who, what, where, when, why, and how" of your mailings can be tricky balancing act. Sure, some are easier to discern than others (we generally know "why" we are sending, for example), while others are not so obvious....
Mailing Activity Report - Published Mailing Tab
When viewing the Mailing Activity Report , you can view the online version of the published mailing. Here you can see the entire mailing along with a heat map that shows where subscribers have clicked. This gives you a truly unique perspective on...
Mailing Activity Report Automatic Sharing
The Mailing Activity Report is one of Informz's most powerful tools, and sharing this report can yield some equally powerful insights. Because of this, Informz makes it easy to automatically share the report when you publish a mailing. Let's...
Opens, Clicks, and Forwards
Opens, Clicks, and Forwards are important metrics to understand when you look at your mailing reports. They give you a quick and easy baseline about your mailings and let you know, on the surface, how you are doing. Let’s look at how these met...