Aptify Target Groups - Overview
Informz target groups provide a solid foundation for your marketing campaigns. The Informz for Aptify integration uses Aptify’s Campaigns as the basis for creating all target groups.
You will use four discrete steps to cons...
Aptify Target Groups - Create a View (Step 1)
An Aptify view is a query that identifies persons in Aptify who become the members in a campaign. These members, in turn, become part of a target group in Informz. Let’s look at how to create a Persons View in Aptify.
Aptify Target Groups - Create a Campaign (Step 2)
Aptify campaigns organize your marketing communications. All campaigns are built around segments connected to views that ultimately hold all people (i.e. email addresses) that receive your communications. Before you begin, make sure you have a...
Aptify Target Groups - Create a Campaign Segment (Step 3)
An Aptify campaign segment updates your campaign prospect lists through your views or through pre-defined SQL. It allows prospect lists to update dynamically based on any changes to the view results. Let’s look at home to create a campaign s...
Aptify Target Groups - Run the Campaign List Builder (Step 4)
The campaign list builder wizard creates/updates prospect lists based on the view associated with the campaign segment . The prospect list itself is created/updated automatically when the scheduled task runs. Consequently, you do not need to ru...
Aptify Send a Mailing to an Aptify Target Group
Once you have target groups created from your Informz for Aptify integration, sending a mailing to these groups is a cinch! Let's look at the essentials.
Create a mailing using the Informz mailing designer.
Click the To ...