Informz allows remote personalization fields to display in your Informz accounts as table columns. These personalizations are ultimately cached in Informz, and they refresh once a week (through a weekly behind-the-scenes process) or manually. When enabled, these personalization fields appear as selectable columns in any subscriber listing, and you can preview data in those fields.
Activating Cached Personalizations
Before you begin, you'll need to enable the personalization cache in your account. Please see this article to learn how!
Next, you'll select the fields you wish to cache. Navigate to Admin > Setup > Bridge Configuration.
Click List of Personalization Attributes.
Click the Plus (+) icon to open the list of integration personalizations. To cache data for a value, check its corresponding checkbox.
You can select up to 20 fields (you’ll receive an error if you attempt to select additional fields).
When complete, click Save Changes & Refresh Cache.
Refreshing Your Personalization Cache
As above, selected personalization fields sync weekly. Additionally, you can sync on an ad hoc basis by clicking Refresh Personalization Cache on the Bridge Configuration page (Informz displays the date of the most recent sync).
To test your integrated personalizations, open the Target Group information pop-up window and click the Subscribers tab.
Click Columns and add the personalized field that you wish to preview – simply click the Plus Sign (+) that corresponds to the personalization you wish to view.
Click OK to save your changes. Now, when you view the columns, you’ll see all the personalization fields with the appropriate previews.
Testing Personalizations in MD2
You can test personalizations directly in Mailing Designer 2 from the Review & Send tab. Click here to learn more!
One More Thing
When you publish a mailing to a remote subscriber, Informz uses the personalization values that have been cached!